Summer is over. Time to look back, and look forward. Looking back on the past month or so, the HostingCon conference in Chicago stands out as an excellent opportunity to meet up with some old friends, meet some new ones, and learn the details about the next generation of hosting related services and related tech apps. I spent a lot of time with some EU based ISPs and a lot more time with clients in the hosting business. SES in San Jose (8,000 in attendance) was something else. I've already blogged on it a bit. Everyone involved in SEO and SEM was there in the heart of Silicon Valley.
Now, looking forward, San Francisco beckons in October at Online Marketworld, and then ISPCon will bring me back to Silicon Valley later that month, then to New York for Ad:Tech and to Vegas for Webmasterworld in December. I don't have everything ironed out yet, but the next conference is Online Marketworld and I'll be speaking about the strategies and tactics for protecting innovation outside of the context of traditional intellectual property rights. This is a really interesting subject, because if you cannot fit your innovations into the traditional IP categories of copyright, trademark, patent, or trade secrets, then how do you protect yourself? I'll be offering some food for thought along those lines.