New Data Transfer Laws that were originally set to go into effect Oct. 1 of last year. The date was moved to May 1, 2009. Traverse Internet Law reviewed the new laws as they might be applied by the Federal Trade Commission to the online world of affiliate marketing. But all e-commerce websites (and even passive sites capturing and transfering data) need to take a fresh look at the new landscape.
One of the things Traverse Internet Law has noticed is the potential ambiguity of the definition of covered parties. The analysis is convoluted and complex for some online sites, particularly affiliate marketers.
Seems like a good time to be reviewing privacy policies, data transfer practices, and legal compliance. I'll be speaking in Boston at the Internet Retailer conference in June on data loss and risk management. It's becoming a very hot topic. And with good cause.